IoT.nxt

The Client

IoT.nxt has a range of award winning Smart IoT solutions that solve problems across a myriad of industries.

 

The Problem

However, the problem is these industries have limited knowledge about the effectiveness of IoT.nxt's products and how they can increase their bottom line.

Industry Information Technology & Services
Headquarters Centurion, South Africa
Company Size 250+ Employees
Rendered Services Production, LinkedIn Marketing, Lead Generation
what-iot-does
what-iot-does

Solution

DarkMatter created two different video series [IoT Sustainability and What’s Next with IoT.nxt] in which their team of thought leaders leaned into multiple topics and educated their target audience on all things IoT and IoT.nxt.

case-study_iot_desktop_section2-1
case-study_iot_desktop_section2-1
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Combined Results

  1. With a total view rate of 69.8% across all videos launched.
  2. We generated 59 leads throughout the campaign.
  3. In total we received 345 organic reposts and received over 1700 social signals making our videos trend across LinkedIn for the duration of each campaign.
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